| MLM is very attractive, however, because it | | | | in the realm of science. The retailing |
| sells hope and appears to be outside the | | | | activity is, in reality, only a pretext for |
| mainstream of business as usual. MLM is also | | | | theactual core business, which is enrolling |
| frequentlycalled network marketing, consumer | | | | investors in pyramidorganizations that |
| direct marketing, or sellerassisted marketing | | | | promise exponential income growth. As in all |
| and other terms continue to surface. MLM is | | | | pyramid schemes, the incomes of those |
| essentially any business where payouts occur | | | | distributorsat the top and the profits to the |
| at two or more levels. MLM is all about nexus | | | | sponsoring corporations comefrom a continuous |
| building and that is all a part of any | | | | influx of new investors at the bottom. |
| business. | | | | Itstrue products are not long distance phone |
| | | | services, vitamins,or skin creams, but the |
| Products | | | | investment propositions for |
| | | | distributorshipswhich are deceptively |
| You market Products through | | | | portrayed with images of high income, lowtime |
| pseudo"Mini-Franchises" that when joined, | | | | requirements, small capital investments, and |
| contain the ability to distribute products to | | | | early success. |
| people. This is especially popular now with | | | | |
| online ordering and Stores being created with | | | | Downline |
| a multitude of products. MLM companiesusually | | | | |
| conduct more rigorous testing because public | | | | What you have done is create a Network of |
| expectations of MLM productsare unusually | | | | "Distribution Channels" for your Product( a |
| high, and are usually subject to much broader | | | | downline) which you can receive "Brokerage |
| guarantees or warrantiesthan other products. | | | | Royalties' or Overrides on that can be quite |
| AdvertisingThe highest-leverageselling | | | | substantial. The possibility is always held |
| process, in which consumers are pulled toward | | | | out that you may become rich if not from your |
| the products/services and theirbenefits. | | | | own efforts then from some unknown person |
| | | | ("the big fish") who might join your |
| Success | | | | "downline. Short of termination, downlines |
| | | | can be taken away arbitrarily. It's a two |
| Success is something that we all seek, and | | | | tier residual affiliate program and it is |
| want for our lives, families, and future. | | | | obvious I want to build a downline and |
| Success is a focus to most in Network | | | | another income stream with it. You'll see |
| Marketing, who are seeking Wealth in MLM. | | | | that they offer something to their downlines |
| Success is predicated upon you making | | | | much more than just "How to Make Money". |
| decisions and taking action to lead toward | | | | |
| success. | | | | MLM is very attractive, however, because it |
| | | | sells hope and appears to be outside the |
| Income | | | | mainstream of business as usual. MLM is also |
| | | | frequentlycalled network marketing, consumer |
| "MLM industry claims of distributor income | | | | direct marketing, or sellerassisted marketing |
| potential, its glorifieddescriptions of the | | | | and other terms continue to surface. MLM is |
| "network'" business model, and itsprophecies | | | | essentially any business where payouts occur |
| of dominating product distribution have as | | | | at two or more levels. MLM is not replacing |
| much validityin business as UFO sightings do | | | | existing forms of marketing. |